What we collect and why
The information activATAR holds, the reason we need it, and what we deliberately leave alone.
Our starting point is restraint: we gather the least we can while still running the platform well and giving students and teachers something genuinely useful. Here's the full picture.
The information we hold
| Type | Examples | Purpose |
|---|---|---|
| Account basics | Name, school email, password, year level | Creating a secure account and placing a student in the right cohort. |
| School context | School, class, subjects, and role for staff | Connecting students to their class and giving teachers their dashboard. |
| Learning activity | Questions attempted, accuracy, time spent, streaks, progress by topic | Tracking progress, tailoring practice, and running the motivation features. |
| Technical basics | Device and browser type, IP address, session and error logs | Keeping the platform secure and working, and fixing faults. |
| Billing details | Name, email, billing address and subscription status — individual paid plans only | Taking payment and keeping a record of the subscription. Card details are collected by Stripe; we never receive or store them. |
What we leave alone
- We don't collect sensitive information as defined by the Privacy Act, such as health, racial, or religious details. There's no reason for us to.
- We never see or store card numbers. School pilots are invoiced to the school, so no student payment information is involved at all. For individual paid plans, checkout is handled by Stripe — card details go straight to them, and we only hold the name, email and billing address needed for the subscription record.
- We don't gather data from outside the platform, buy data, or build profiles from other sources.
How the information is used
- Running and personalising the platform — the right content, progress tracking, streaks, leaderboards and analytics.
- Giving teachers a clear picture — engagement and accuracy across a class, so students can be supported sooner.
- Keeping things reliable and safe — diagnosing faults, preventing misuse, maintaining the service.
- Staying in touch — account and service messages, and the occasional product update.
We don't sell personal information, and we won't repurpose it beyond the uses above without consent.
De-identified figures
We sometimes work with aggregated, de-identified numbers — figures that can't be traced back to any individual — for improving the platform, internal research, and published statistics. No student is ever named or made identifiable in anything we publish without separate, explicit consent arranged through their school.
Students under 18
Many activATAR users are under 18. For school accounts, the school holds the relationship with its students' data and looks after any parent notices or consents its own policies call for, while activATAR processes that data on the school's behalf. Individual (non-school) accounts are intended for students who are 18 or older, or who have their parent or guardian's permission — which we ask users to confirm when they sign up.